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	<title>Comments on: Why should nonprofits use social media? Five good reasons&#8230;</title>
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	<link>http://tedzorn.wordpress.com/2007/10/23/why-should-nonprofits-use-social-media-three-good-reasons/</link>
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		<title>By: tedzorn</title>
		<link>http://tedzorn.wordpress.com/2007/10/23/why-should-nonprofits-use-social-media-three-good-reasons/#comment-5</link>
		<dc:creator>tedzorn</dc:creator>
		<pubDate>Sat, 10 Nov 2007 04:23:46 +0000</pubDate>
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		<description>I agree with you, Jim.  It&#039;s not so much how well they&#039;re functioning now or what their impact is now, but what possibilities exist. Recognising that all of these tools are developing rapidly, with new ones added every day, is important. So the 10X rule is not a bad one to keep in mind.</description>
		<content:encoded><![CDATA[<p>I agree with you, Jim.  It&#8217;s not so much how well they&#8217;re functioning now or what their impact is now, but what possibilities exist. Recognising that all of these tools are developing rapidly, with new ones added every day, is important. So the 10X rule is not a bad one to keep in mind.</p>
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		<title>By: Jim Sodt</title>
		<link>http://tedzorn.wordpress.com/2007/10/23/why-should-nonprofits-use-social-media-three-good-reasons/#comment-4</link>
		<dc:creator>Jim Sodt</dc:creator>
		<pubDate>Wed, 31 Oct 2007 01:19:04 +0000</pubDate>
		<guid isPermaLink="false">http://tedzorn.wordpress.com/2007/10/23/why-should-nonprofits-use-social-media-three-good-reasons/#comment-4</guid>
		<description>All the best.</description>
		<content:encoded><![CDATA[<p>All the best.</p>
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		<title>By: Jim Sodt</title>
		<link>http://tedzorn.wordpress.com/2007/10/23/why-should-nonprofits-use-social-media-three-good-reasons/#comment-3</link>
		<dc:creator>Jim Sodt</dc:creator>
		<pubDate>Wed, 31 Oct 2007 01:11:22 +0000</pubDate>
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		<description>Hi, 
I teach corporate communications at Susquehanna University in Selinsgrove, Pennsylvania, USA. We (the comm faculty) are finding it hard to ignore these new social media and are thinking about how we can effectively include them in our curriculum. I think it&#039;s pretty interesting that the students are fairly comfortable with a number of these, but we are not. Oh, well, that probably won&#039;t be the first or last time that happens.

I just wanted to add to your comments that I think these new social media are probably subject to Andrew Grove&#039;s 10X Rule from his very wise book with the great title Only the Paranoid Survive. The rule says that when something is brand new try to imagine what it would look like if it were 10 times better than it is now -- then you&#039;ll know whether it&#039;s a threat or not. Well, I&#039;m not thinking of these media as a threat at all, but I do think it&#039;s going to be an interesting watching them evolve -- and I guess my version of Grove&#039;s thought is imagine what they&#039;ll be like with 10 times the content or substance. Right now they&#039;re pretty fluffy as far as I can tell, but sometimes the new forms are fairly empty and fill in as they go. 

I guess my bottom line response is we&#039;d do well to get familiar and get some practice time in with these media -- and then perhaps we&#039;ll be well positioned when and if something happens and substance breaks out.

All the best.</description>
		<content:encoded><![CDATA[<p>Hi,<br />
I teach corporate communications at Susquehanna University in Selinsgrove, Pennsylvania, USA. We (the comm faculty) are finding it hard to ignore these new social media and are thinking about how we can effectively include them in our curriculum. I think it&#8217;s pretty interesting that the students are fairly comfortable with a number of these, but we are not. Oh, well, that probably won&#8217;t be the first or last time that happens.</p>
<p>I just wanted to add to your comments that I think these new social media are probably subject to Andrew Grove&#8217;s 10X Rule from his very wise book with the great title Only the Paranoid Survive. The rule says that when something is brand new try to imagine what it would look like if it were 10 times better than it is now &#8212; then you&#8217;ll know whether it&#8217;s a threat or not. Well, I&#8217;m not thinking of these media as a threat at all, but I do think it&#8217;s going to be an interesting watching them evolve &#8212; and I guess my version of Grove&#8217;s thought is imagine what they&#8217;ll be like with 10 times the content or substance. Right now they&#8217;re pretty fluffy as far as I can tell, but sometimes the new forms are fairly empty and fill in as they go. </p>
<p>I guess my bottom line response is we&#8217;d do well to get familiar and get some practice time in with these media &#8212; and then perhaps we&#8217;ll be well positioned when and if something happens and substance breaks out.</p>
<p>All the best.</p>
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